Privacy Policy

Privacy Policy

Last updated: June 2026

EcoPaws UK (“we”, “us”, “our”) is committed to protecting your personal data in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

Who We Are

EcoPaws UK is the data controller for personal data collected through this website. If you have any questions about how we handle your data, contact us at: info@ecopaws-uk.com

What Data We Collect

We collect the following personal data when you place an order or interact with our website:

  • Identity data: name, email address
  • Contact data: delivery address, phone number
  • Transaction data: purchase details, payment confirmation (we do not store card details)
  • Technical data: IP address, browser type, device information, cookies
  • Marketing data: preferences for receiving marketing communications

How We Use Your Data

We use your personal data for the following purposes:

  • Processing and fulfilling your orders
  • Sending order confirmation and shipping updates
  • Responding to customer service enquiries
  • Sending marketing emails (only if you have opted in)
  • Improving our website and services
  • Complying with legal obligations

Legal Basis for Processing

We process your data under the following lawful bases: contract performance (to fulfil your order), legitimate interests (to improve our services), and consent (for marketing communications).

Third Parties We Share Data With

  • Shopify Inc. — our e-commerce platform (processes payment and order data)
  • CJ Dropshipping — our fulfilment partner (receives name and delivery address to ship your order)
  • Postal/courier services — for delivery of your order
  • Klaviyo — email marketing platform (if you have opted in to marketing)

We do not sell your personal data to third parties.

Cookies

Our website uses cookies to improve your browsing experience and to analyse site traffic. You can control cookie settings through your browser. For more information, please refer to our Cookie Policy.

Your Rights Under UK GDPR

You have the following rights regarding your personal data:

  • Right of access — request a copy of the data we hold about you
  • Right to rectification — request correction of inaccurate data
  • Right to erasure — request deletion of your data (“right to be forgotten”)
  • Right to restrict processing — request we limit how we use your data
  • Right to data portability — receive your data in a portable format
  • Right to object — object to processing based on legitimate interests or for marketing

To exercise any of these rights, please email info@ecopaws-uk.com. We will respond within 30 days.

Data Retention

We retain your personal data for as long as necessary to fulfil the purposes for which it was collected, including legal and accounting requirements (typically 6 years for financial records under UK law).

Data Security

We use industry-standard security measures to protect your data, including SSL encryption on all pages. Payment data is processed securely by Shopify Payments and is never stored on our servers.

Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated date. We encourage you to review this policy periodically.

Contact & Complaints

For any privacy concerns, contact us at: info@ecopaws-uk.com

If you are unhappy with how we have handled your data, you have the right to lodge a complaint with the Information Commissioner’s Office (ICO) at ico.org.uk.